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Effective solutions to grow your business
We have a passion for KPI-driven marketing and impressive ROI. We have more than 10 years in marketing, sales and business development. Our strong reputation management helped companies to attract new investments and grow their business.
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Remote team of local experts with practical expertise, knowledge of the market and fluent in the language.
Market analysis
Local market analytics, customers insights, surveys and researches designed to build your operations on a new market.
Market Strategy
Go-to-market plan to scale the business, generate demand and profitability on the local market.
Partners network
Business expansion through collaboration, connections with strategic local partners, reputation management.
China today attracts many companies. If several years before everything was produced in China, today many companies would like to produce for Chinese customers. Mikhail Belousov, Co-founder and General manager to Market Entry Atelier, shares his experience on entering China market.
Lots of foreign companies in China have to take a decision about personnel, whom to employ. Nowadays, more often the first preference is to recruit local candidates who are bilingual and who have experience of working in multinational corporations.
Western brands need to be careful about how they use Chinese social media marketing, as Dolce & Gabbana found out this month. Backlash on social media in China saw the luxury fashion brand cancel a planned event as users—including celebrities and influencers—took to social media to criticize their ad campaign featuring a Chinese model struggling to eat Italian food with chopsticks.